Importance of Citations for SEO and Business Visibility
Why are Citations Important for SEO and Business Visibility
SEO is a complex field, and it is important that you take a multifaceted approach to it. On-site SEO is something that you will need to put a lot of effort into but it also helps if you can get lots of off-site mentions too. Let's not miss the importance of Citations.
Citations are useful because they help the search engines understand the quality of a page and also the authority that others place on it. In addition, they help the search engine to give context to your brand name. If your brand is often mentioned in the same breath as that of a national organization in your niche or as providing related services, then you will be linked to that company in the mind of the search engine as being related and most likely reputable too.
Citations are also important because they tend to be deep links. Acquiring a lot of links to your site's home page can be counter productive because it means that you might get flagged for unnatural looking link patterns. In contrast, if you acquire a lot of links to deeper pages, with the kind of varied anchor text that comes with that, then you are more likely to rank well.
Academic citations carry a lot of weight, because the search engines know that they cannot be bought easily and that the journals and papers are peer reviewed. Not all niches lend themselves to academic citations, of course, but for those that do they can be a boon to your rankings.
If you want your site to rank as well as possible, explore all the options - guest blogging, link building, sponsorship, article marketing, and yes, acquiring citations. By using as many different quality markers as possible you increase the chances of your site being viewed as an authority in your niche.
Don't forget the on site makers of quality such as fast page loading and responsive design. It all counts towards rankings, and you never know what your competitors will be doing to try to beat you in the SERPS. It could be that a small tweak or an extra mention on a high profile website is all it takes to tip the ranking scales in your favor in Google's view.
Byto SEO's Processes include Citation Investigation and Creation
One of our initial processes before on-boarding a new client is to determine where they already have citations listed across the net. This in-depth investigation allows us to determine exactly where existing citations are found and correct them if needed as well as where their newest citations should be created. This is but one small step in our professional services but also offered as a stand alone package.
Is Increasing Visibility and Generating More Revenue Important To Your Business?Free Website Analysis
"Your Business IS Our Business"
The Digital Marketing Revolution is in full swing and Byto SEO was established with one thought in mind... "Your Business IS Our Business!" Let's Face it, on today’s extremely aggressive digital marketing playing field a simple website with little to no authority in Googles Eyes isn't enough. A website that doesn't rank well will not generate the clients needed to sustain your business or assist you in generating the revenue it takes to be successful. Byto SEO is the Best, Professional SEO solution for your online business visibility. You need more clients and exposure for your business and ranking your website at the top of the Google Search Engine Results Pages should be your companies number one strategy! In this article even Forbes Magazine attempts to reinforce this all important business fact by listing the five reasons why having a strong website is vital to your business . Your business success depends on your professional exposure. Your business website must reach across multiple platforms of social media, have a clean and updated presence, include proper On Page Optimization, behind the curtain technical SEO, be optimized for mobile reach, blogs, articles, and much, more. Most Founders, CEO's and Small Business Owners simply don’t have the time it takes to manage this vital business necessity or the caliber of man power to handle it much less the cost involved to hire an on site expert in this field. Our SEO Agency success depends on your online business success and we pride ourselves on dominating the competition in the Google Ranking Arena!
Our Marketing Forte
Additional Add-On Services
Web Design is not a niche we want to pursue however there are times when a client request a "Ground Up" package. We've built 1000's of Websites, including the one you're on now, and if you would like us to take a look at your situation we would be happy to. If you're a start up business on a tight budget this may be a great option for you. Search Engine Optimization is certainly easier if we start with a clean slate.
You Tube is the second largest Search Engine next to Google and over the years our marketing efforts have forced us to house a large collection of "Pre-Packed, Ready To Go" videos for our clients. These videos cover several niches and only require a couple of days to brand to your company. If you need a video for your business this could solve a huge, and expensive headache for you. Take a look at our video page here: Byto Niche Videos
This is another niche that we are NOT pursuing however in an effort to extend our in house professionalism to our clients we have decided to offer hosting in addition to your SEO/Website Development package if your business requires it. Sometimes it just makes things easier to let a team you trust handle everything under one roof.
It can be tough to maintain a 100% positive 5 Star Reputation online and when those negative reviews come up we can certainly assist. These reviews cannot be erased but they can certainly be pushed out of the way of potential client visibility. If this is of interest to your company add a note when you complete your Discovery Form and we'll take a look at the situation and be happy to discuss.
Byto SEO is a proven, professional and aggressive Global Search Engine Optimization Company with a laser focus on consistently ranking web pages. This is our forte, the reason we get out of bed in the mornings and very simply, our passion. Our craft isn’t taught in schools or accredited universities and there are no two SEO’s alike. Our business is results driven and our education comes from hard knocks experience and staying connected with the best in our industry. At the end of the day, SEO is an investment that creates an asset for your company which in turn creates long term value, unlike a monthly marketing expense that never goes away. SEO requires time, energy and significant resources to precisely and delicately synchronize with Googles algorithms and move your website into a dominate visibility position. This often magical achievement is diligently sought after because of the wealth of free leads it provides the end user. A page one, position one website ranking for your company can explode your revenue stream because of the number of leads that only click on the first available option on the page. A number one position in the Google Search Engine Rank Pages means a change of up to 40% over the previous positions, including number two in terms of leads and website views. In this position, you will dominate your competition and this makes SEO a staple for any business. At Byto SEO we understand what it takes to position your website at the top and keep it there. Let’s take a look at your online website presence by starting with either a quick, almost instant automated SEO Analysis or begin our deep investigation process by completing our Discovery Form. Your choice of the buttons below.